Blog and Podcasts

Podcast: Talk of the Town

Change Communications and the Perception Gap No One is Talking About

Most change programs don't fail because the strategy was wrong. They fail because no one truly understood it. Jennifer Spaude stops by for a chat with Lisa Kaye on Talk of the Town about change communications.

Communication Habits That Build Trust.

Jennifer Spaude joins Lisa Kaye of Radio Mankato’s Talk of the Town to explore how leaders build trust through clear, consistent and authentic communications. She offers practical tips for breaking through the noise and explains how the Rule of Three can simplify your messages, so they land and stick.

Blog

Jennifer Spaude Jennifer Spaude

The Perception Gap No One Talks About in Change Management

Most change programs don’t fail because the strategy was wrong. They fail because no one truly understood it. This article explores the leader‑employee perception gap that derails transformation efforts and offers five actionable tips to communicate change more effectively.

Read More
Jennifer Spaude Jennifer Spaude

The Quiet Power of White Space

After a recent Minnesota snowstorm transformed the landscape overnight, I was reminded of the quiet power of white space in communication. A fresh blanket of snow softened the noise and simplified the landscape similar to how white space helps simplify messages, improve clarity, and draw attention to what matters most. Whether you’re writing an email, designing a presentation, or preparing a pitch, creating space, not adding more helps your audience focus. Clarity doesn’t come from filling every space. It comes from letting what matters most stand out.

Read More
Jennifer Spaude Jennifer Spaude

The Third Certainty: Leading Through an Age of Volatility

Ben Franklin was wrong. He said there are only two certainties: Death and Taxes. He forgot the third: Uncertainty itself.

In 2026, uncertainty isn’t a periodic storm. It’s the climate we live in. AI disruption, geopolitical shifts, and economic volatility are the new backdrop for every board meeting, every decision.

The difference between a resilient organization and one in chaos isn’t the size of the crisis or change. It’s the clarity and the timing of the message.

Read More
Jennifer Spaude Jennifer Spaude

The Shift in IR Expectations

Today’s investor relations demands clarity, candor, and strategic storytelling. Investors aren’t just listening for results. They expect clarity, candor, and context in real time. Companies earning trust today are the ones communicating beyond the numbers.

Read More
Jennifer Spaude Jennifer Spaude

Transformation Weariness in an Age Where Everything is Called Transformative.

In a world where everything is described as “transformative,” true transformation is losing its meaning. Leaders often overuse the term, and organizations face growing fatigue around change.

Real transformation is hard, emotional, and messy—it demands honesty, transparency, and relentless communication.

I’ve shared 5 tips to help leaders communicate real transformation with clarity and build trust along the way. Because at the heart of every change are people and how we lead them matters.

Read More